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MGT211 : Introduction To Business

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Course Info
Course Category	Management
Course Level	Undergraduate
Credit Hours	3
Pre-requisites	N/A
Instructor	Dr. Rizwan Saleem PhD Management University of Management and Technology, Lahore

Course Contents
History and Introduction of Business Entrepreneurship, Ethics & Socially Responsible Business Forms of Business Ownership Functional Areas of a Business Operations Management for a Business Marketing a Business Financing a Business Competing in the Global Marketplace Information Technology, E-Commerce Business Combinations, Chambers of Commerce and Trade Associations Commercial Geography of Pakistan: Economic Landscape and Regional Business Potential International Success Stories and Quality Management Business Idea, Its Sources and Pitching Approaches & Strategies Intellectual Property Rights and Other Key Issues