MCM301 : Communication skills

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Course Info

Course Category

Mass Communication

Course Level


Credit Hours



ENG101, ENG201, MCM101


Professor Muhammad Nazim
Head, Communication Department, University of Management & Technology
Government College, Punjab University, Lahore

Course Contents

MCM301: Communication Skills

Course Content

Introduction to Communication, Levels of Communication, Interpersonal Communication, Communication in the Organization: Guiding Principles, Communication Destination, Listening, Improving Listening Skills, Nonverbal Communication, Barriers to Communication, Overcoming Communication Barriers, Speech, Selecting a Topic, Thesis Statement, Introduction of Speech, Body of Speech, Modes of Delivery, Strategic Oral Delivery, Making a Good Speech, Handling Questions and Answers, Responding Questions and Answers, Significance of The Setting, Visual Aids, Group Communication, Elements of Effective Written Communication, Preparing for Effective Business Writing, Parts of Business Letters, Direct Request Letters, Good Newsletters, Disappointing Newsletters, Writing Persuasive Message, Writing Resume, Overview of the Course