Course Overview
|
Course Synopsis
|
This course aims to develop learners understanding and application of effective communication in professional and business contexts. It focuses on improving both written and oral communication through structured practice in clarity conciseness and coherence. Students learn to identify audience needs apply the Seven Cs of Communication and plan appropriate written messages such as letters memos reports and proposals. The course also introduces effective use of visual aids and familiarizes learners with common business and technical documents including resumes and applications. Through guided analysis of authentic business texts students gain the competence to produce clear accurate and audience appropriate communication suitable for diverse organizational settings.
|
Course Learning Outcomes
|
At the end of the course you would be able to
- idntify principles of effective oral communication in business settings
- analyze audience needs and characteristics to select appropriate communication strategies
- apply the Seven Cs of Communication to evaluate and improve written messages
- recognize the key steps and components in planning business messages reports proposals and memos
- identify effective types of visual aids for presenting business information
- analyze authentic business texts to apply relevant communication concepts
- recognize clear concise and audienceappropriate communication in diverse business situations
|
Course Calendar
|
|
3
|
Reader-Centered Writing
|
Quiz 1
|
6
|
Defining Objectives II +Appropriateness
|
|
7
|
Accuracy, Clarity,Conciseness and Coherence
|
|
8
|
The Seven C’s of Effective Communication I
|
|
9
|
The Seven C’s of Effective Communication II
|
|
10
|
The Seven C’s of Effective Communication III
|
Quiz 2
|
11
|
The Seven C’s of Effective Communication
|
|
12
|
Planning Business Messages
|
|
13
|
Composing Business Messages
|
Assignment
|
14
|
Revising Business Messages
|
|
15
|
Memorandums, Meeting Documents and Proposals
|
Quiz 3
|
18
|
Writing Direct Requests
|
Mid-term Exams
|
19
|
Writing Routine, Good-News and Goodwill Messages
|
|
20
|
Writing Bad-News Messages
|
|
21
|
Writing Persuasive Messages
|
|
26
|
Empirical Research Report
|
Graded Discussion Board
|
32
|
Creating Twelve Types of Visual Aids
|
Quiz 4
|
33
|
Writing Specifications and Analysis Reports
|
|
34
|
How to Avoid Common Writing Problems
|
|
35
|
Language Review: The Paragraph
|
|
36
|
Language Review: Sentences
|
|
37
|
Language Review: Sentences II
|
|
38
|
Language Review:Words and Punctuation I
|
|
39
|
Language Review: Punctuation II
|
|
40
|
Language Review: Mechanics
|
|
41
|
Listening and Interviewing
|
|
42
|
Planning Interviews and Conducting Meetings
|
|
43
|
Giving Speeches and Oral Presentations I
|
|
44
|
Giving Speeches and Oral Presentations II
|
Final-term Exams
|
|
|