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MGT601 : SME Management

Course Overview

Course Synopsis

This course focuses on the importance and purpose of SMEs highlighting how to carry out efficient and effective small and medium business activities. Students will learn how to select an SME sector, understand the different players involved in that sector, and comprehend the divergent nature of obstacles in the success of a business in that sector. Student will be well aware of different kind of issues related to policy making, development of feasibility and business plans, and interaction of different institutions of public or/and private sector. Students will also be able to know the rules and regulations for export business and to formulate and implement business and marketing strategies to compete in international market.

Course Learning Outcomes

At the end of the course, you should be able to:

  • Describe the status and implication of Small and Medium-sized Enterprises
  • Describe the entrepreneurial philosophy and entrepreneurial aim and could able to adjust itself in a suitable slot
  • Able to understand the different policies and could seek and utilize resources in best possible manner
  • Apply knowledge about working with human factors and its exceptionality in Small and Medium-sized Enterprises (i.e. personnel issues, communication issues, organizational issues, and motivational activities)
  • Give an understanding of approaching its lenders and to manage the necessary functions for new venture
  • Understand and able to create a plan for new enterprise
  • Analyze the methods of planning, managing and manufacturing activities, the environment and the behavior of enterprises towards it
  • Propose behavior of enterprises towards competition, internal entrepreneurial behavior, the advisory networks available to Small and Medium-sized Enterprises, and with the psychology of suppliers and customers
  • Assess the risks of conducting business and understanding the causes of enterprise failure
  • Would be able to understand the potential of Exports and possible threats from the emergence of WTO

Course Calendar

1 History, definition and regional concepts of SMEs
2 The relationship between small and big business
3 The Role of Entrepreneurship in SMEs
4 Kinds of Entrepreneurs, Their Role and Functions in an Enterprise
5 Small Entrepreneurs in Pakistan
6 The Development of SMEs in Pakistan
7 Government Efforts Towards SMEs Development
8 The Role of NGOs and SMEDA
9 Issues and, Policy Development for SME
10 Issues in SME Development
11 Short And Medium Term Issues For SME Policy Formulation
12 Continuation of SME Policy
Quiz # 1
13 Continuation of Defining the Issues for Making a SME Policy
14 Long Term Issues for SME Policy
15 The Start up Process of a Small Enterprise
Assignment # 1
16 Technical and Marketing Feasibility of the Identified Project
17 Financial Feasibility of SMEs
18 Problems Faced by Newly Established Company
19 Post and Field Problems Faced by a New Enterprise
20 Guidelines for approaching Lenders-I
21 Guidelines for Approaching Lenders-II
Quiz # 2
22 The prerequisite for approaching a lender
23 Types of Collaterals /guarantees /assets and pledge techniques for security
24 Aspects of Financial Management-I
25 Aspects of Financial Management-II
26 Recruitment, Selection and Training in SMEs-I
27 Recruitment, Selection and Training in SMEs II
28 Recruitment, Selection and Training in SMEs III
29 Recruitment, Selection and Training in SMEs IV
30 Quality Control in SMEs-I
31 Quality Control in SMEs-II
32 Role of marketing in SMEs-I
33 Role of marketing in SMEs-II
34 Role of marketing in SMEs-III
35 Role of Technology-I
36 Role of Technology-II
37 Export Potential of SME in Developing Countries-I
38 Export Potential of SME in Developing Countries-II
39 Word Trade Organization (WTO)
40 WTO Ministerial Conferences
41 Pakistan and WTO-I
42 Pakistan and WTO-II
44 WTO Conclusions and Recommendations
45 Summary & Conclusions