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PSY514 : Consumer Psychology

Related Links

URL:	http://books.google.com.pk/books?id=a-WPXJftoLMC&printsec=frontcover&dq=consumer+behavior&source=gbs_similarbooks_s&cad=1#v=onepage&q=&f=false
Description:	Consumer behavior by Leon G. Schiffman, Leslie Lazar Kanuk

URL:	http://www.consumerpsychologist.com/
Description:	Handouts of Consumer Behavior by Lars Perner, Ph.D.University of Southern California

URL:	https://www.routledgehandbooks.com/pdf/doi/10.4324/9780203809570.ch3
Description:	Handbook of Consumer Psychology: Consumer Memory, Fluency, and Familiarity.

URL:	https://books.google.com.pk/books?isbn=1136677968
Description:	Consumer Behavior and Advertising Involvement: Selected Works of Herbert E. Krugman.

URL:	https://books.google.com.pk/books?isbn=3319909118
Description:	Consumer Psychology: A Life Span Developmental Approach.

URL:	https://books.google.com.pk/books?isbn=0130859141
Description:	Consumer Behavior (7th Ed.).

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