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PSY514 : Consumer Psychology

References

Book Title:

Consumer Behavior

Author:

Leon G. Schiffman and

Edition:

--

ISBN:

81-297-0197-9

Publisher:

--

URL:

--

Copyright:

--

Book Store:

--

Book Title:

Consumer Psychology: A Life Span Developmental Approach.

Author:

Brian, M. Y

Edition:

1

ISBN:

ISBN 978-3-319-909-10-3

Publisher:

Springer

URL:

https://books.google.com.pk/books?isbn=3319909118

Book Title:

Consumer Behavior and Advertising Involvement: Selected Works of Herbert E. Krugman. Routledge.

Author:

Edward, P. K

Edition:

2

ISBN:

978-0805857887

Publisher:

Routledge.

URL:

https://books.google.com.pk/books?isbn=1136677968

Copyright:

Routledge.

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