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MKT621 : Advertising & Promotion

URL:	http://aurora.dawn.com/
Description:	Useful reading material for advertising students

URL:	https://www.mediabistro.com/climb-the-ladder/skills-expertise/beginners-guide-native-advertising/
Description:	Learn to identify how and when to appropriately use native ads.

URL:	https://adage.com/
Description:	A leading publication covering the advertising and marketing industry.

URL:	https://www.mbaskool.com/business-concepts/marketing-and-strategy-terms.html
Description:	Important reading material for the students of Advertising & Promotion