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MKT624 : Brand Management

URL:	https://www.brandwatch.com/blog/brand-management/
Description:	Mastering Brand Management: Context, Strategies, and Real-World Examples.

URL:	https://www.simplilearn.com/brand-management-article
Description:	What Is Brand Management: Definition, Principles, Strategies, and Benefits.

URL:	https://www.trendwatching.com/
Description:	A resource for identifying and understanding global consumer trends.

URL:	https://www.adobe.com/express/learn/blog/brand-strategy
Description:	The ultimate guide to brand strategy.

URL:	https://aurora.dawn.com/
Description:	useful reading material for students.